Identity and privacy in the digital age

On February 27th, 2010, posted in: Technology by shaharm

Identity and privacy in the digital age

By Lorraine – February 5, 2010

Haawwooo (sound of dog/wolf howling in true Blues tradition)
Woke up this morning
On the world wide web
Tweeted my identities
To make one a celeb… [blues courtesy Ted Fuller, unpublished email]

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Avatar, Personal Identity, and The 4th Revolution

By Nick

Think Copernicus or Freud changed the way we understand ourselves? Think the Agricultural Revolution changed human life? What about the Industrial Revolution? Well there is already evidence that the internet has made equal or greater changes. The recent movie Avatar might indicate that these changes are being noticed by the masses.

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Social Media is revolutionizing Internal Communications and your job as a corporate communicator

That’s why we’ve designed a one-day “total immersion” Social Media for Internal Communications Bootcamp led by Shel Holtz. Register today for this March 11 event in Chicago.

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How to best deliver a speech using a teleprompter

Rob Friedman, director of executive communications at Eli Lilly, provides tips on how to write speeches for executives that use teleprompters.

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Corporate Social Media Use Up 14% In 2009

On February 26th, 2010, posted in: Technology by shaharm

Dec 30th, 2009 | By James Lewin |

Corporate social media use grew 14% in 2009, according to The Center for Marketing Research at the University of Massachusetts Dartmouth.

Their latest study compares adoption of social media over three years (2007, 2008 and 2009) by the Inc. 500.

Highlights of the report:

  • Social networking continues to lead the way. The technology that continues to be the most familiar to the Inc. 500 is social networking with 75% of respondents in 2009 claiming to be “very familiar with it” (compared to 57% in 2008).
  • Twitter has achieved amazing “share of mind” with sixty-two percent of executives reported being familiar with the new microblogging and social networking platform.
  • The adoption curves for different social media technologies are not all the same. While social networking and blogging have enjoyed growth in actual adoption, the use of message boards, online video, wikis and podcasting has leveled off or declined. The addition of Twitter (considered by respondents to be both a microblogging site and a social networking site) in the latest study shows that an amazing 52% of the Inc. 500 companies are already using this tool for their business.
  • Social media matters and is here to stay. Forty-three percent of the 2009 Inc. 500 reported social media was “very important” to their business/marketing strategy.
  • 91% of the Inc. 500 is using at least one social media tool in 2009 (up from 77% in 2008).
  • The Inc. 500 companies are also seeking to protect themselves legally, with 36% having implemented a formal policy concerning blogging by their employees.

The research demonstrates that, at least among fast-growing corporations, new media and social media are being rapidly adopted, but attention is turning to the platforms that have the widest adoption.

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